Case Study

How ABC Furnitures grew 3x monthly revenue on Amazon

A step-by-step transformation: onboarding, optimization, advertising and fulfillment improvements that scaled revenue while lowering ACoS.

case visual

Project Overview

Client: ABC Furnitures   |   Industry: Home & Living   |   Duration: 6 months

The client came to GrowVibe with strong offline presence but limited online reach. They struggled with inconsistent listings, low organic visibility, and inefficient ad spend. GrowVibe executed an end-to-end program covering onboarding, catalog optimization, creative refresh, advertising & fulfillment advisory.


Challenge

Low conversion rates, unoptimized listings, restricted catalog, and high return rates due to mismatched product descriptions.

Our Approach
  • Full catalog audit & SEO-driven title/description optimization
  • High-quality imagery & lifestyle mockups
  • Sponsored ads (auto -> manual funnel) with negative keyword pruning
  • Fulfillment & packaging recommendations to reduce returns

Implementation Timeline

Month 1 — Onboarding & Catalog Fixes

Account health reconciliation, GTIN mapping, listing rework and A+ content creation.

Month 2 — Creative Refresh & Ad Pilot

Professional product photography and a focused ad pilot to identify top-performing SKUs.

Months 3-6 — Scale & Optimize

Full-scale advertising, inventory planning, and continuous optimization using data-driven dashboards.

Client Testimonial

client

Rohit Kumar, Founder — ABC Furnitures

"GrowVibe took our offline playbook and translated it to the marketplace. In 4 months our top SKUs went from 0 to consistent daily orders. Couldn't be happier with the results."

Key Results

3x

Revenue
Growth

45%

Increase in Conversion

-18%

Lower
ACoS

99%

On-time Fulfillment


Project Scope

Listings Optimized: 120+

Ads Managed: 45 SKUs

Timeline: 6 months

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Strategy Deep Dive

We focused on a three-layer strategy: discover-high-convert-then-scale. Technical SEO and A+ content improved discoverability; targeted manual campaigns improved conversion velocity; and inventory planning prevented stockouts during scale.

Tactics
  • Search-first SKU mapping & backend keyword enrichment
  • Hero images + lifestyle scenes to increase click-to-cart
  • Manual Sponsored Products by placement & ASIN targeting
  • Inventory buffer & FBA split for peak weeks

Visual Results

Snapshot of performance trends during the 6 months.

performance chart

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